The final booth offered healthy snack alternatives such as bags of popcorn and cups of peaches and pears. Outside on the school grounds was archery and the Ocean Springs Fire Department's ladder truck and safety house. At the Games 2U, a mobile game
About 75 guests were treated to complimentary Veev Acai Sprits, light eats courtesy of Carnival Foods in Lincoln Park, complimentary grooming services courtesy of John Allan's, gift bags, and some tasty, healthy snack bars courtesy of Kind Snacks.
Broadening the Snack Sales Opportunity
MIAMI BEACH, Fla. -- After a day that revolved around discussions of social media and customer loyalty programs, the 2012 NACS Leadership Forum turned to a more traditional topic for its concluding day on Friday. The importance of the snacks category to the convenience store business was amply demonstrated by NACS Vice President of Research Dae Kim, who presented industry data on the sales growth of snacks at convenience stores.
Per-store sales of snacks, including candy and salty, sweet and alternative snacks, have grown from about $2,500 in 1975 to more than $13,500 in 2010, according to Kim. What's more, average baskets increase substantially when snacks are included in the purchase. The average convenience store basket ring of $5.70 increases to $5.79, $6.17 and $8.13 when alternative snacks, salty snacks or sweet snacks, respectively, are added.
"And, while snacks draw about 10 percent of c-store trips, snackers dominate impulse sales," said Kim, noting that snacks account for more than 35 percent of impulse sales.
